The Korea Society · Vision 2031
Korea is now tied to America's economy, technology, security, culture, and communities. Our strategic plan is how we meet that moment.
Strategic Plan · Abraham Kim, Ph.D., President & CEO
Vision & Mission
By 2031, The Korea Society will be America's premier institution for U.S.–Korea leadership and partnership.
Connecting Leaders. Deepening Partnerships. Shaping Our Shared Future.
Mission
To strengthen the U.S.–Korea partnership by connecting leaders, advancing trusted knowledge, and deepening cultural understanding.
Vision
To be the institution American and Korean leaders turn to first — in policy, business, education, culture, and community.
Our Aim
Where leaders meet, understand one another, solve problems together, and decide what comes next.
A Statement to the Public
The global order that held for seventy years is being rewritten, and a technological revolution is remaking work, security, and daily life. Through it all, the U.S.–Korea relationship has only grown more consequential.
For nearly seven decades, The Korea Society has been the place where Americans and Koreans come to understand each other. Our task now is to widen that circle — beyond New York and Washington, to every region where Korea has become part of American life.
This plan is our commitment: a clear vision, shared values, and a focused set of priorities that we will be measured against.
Abraham Kim, Ph.D.
President & CEO, The Korea Society
Our Values
They apply to every program, partnership, and decision we make.
Nonpartisan, accurate, and reliable in everything we publish and host.
Programs worthy of the leaders and audiences we convene.
We exist for our members, communities, and both publics.
We develop the people who will carry the relationship forward.
We build with partners rather than duplicate their work.
We adapt formats, technology, and reach to meet people where they are.
Key Priorities
Each one is a capability we are building, not a calendar of events.
Build a durable network of American and Korean leaders across policy, business, and culture — and keep them connected between meetings.
Deliver clear, nonpartisan analysis of Korea and the alliance that policymakers, executives, and journalists can rely on.
Extend our work beyond New York and Washington to the regions where Korean investment, communities, and interest are growing fastest.
Equip educators and students nationwide with the resources to understand Korea's history, culture, and role in the world.
Strengthen our people, digital platform, and financial base so this work outlasts any single administration or news cycle.
We will report publicly on our progress against each priority.
Six Institutions
Each one names a capability, why it matters, and how we carry it out.
The room where American and Korean leaders meet, learn, and decide together.
Alliances hold when the people running them know and trust each other.
How we carry it out
A home for members, Korean America, and everyone drawn to Korea.
Public support, not government alone, keeps the relationship durable.
How we carry it out
A trusted, nonpartisan source on Korea and the alliance.
Decisions get made on whatever analysis is nearest and clearest.
How we carry it out
Presence beyond New York and Washington, in every region Korea touches.
Korean investment and communities now reach far past the coasts.
How we carry it out
A platform that reaches people wherever they are.
Our audience is national; our rooms are not.
How we carry it out
The staff, systems, and reserves to do this for decades.
Ambition without a financial base is a wish.
How we carry it out
The Flywheel
Each turn makes the next one easier: reach earns trust, trust earns support, support widens reach. Select a stage to see what powers it.
Stage 01 of 06
Convene the people who shape the relationship, and keep them connected between meetings.
Nothing here works alone. The flywheel is the plan.
The Next Five Years
One clear goal per year, each building on the last.
2027
In progressLaunch the leadership network, modernize our systems, and secure the first multi-year commitments.
2028
PlannedEstablish our first regional programs in states where Korean investment is growing fastest.
2029
PlannedTake education and digital programming to all fifty states and double our reach.
2030
PlannedOpen a sustained West Coast presence connecting technology, entertainment, and Korean America.
2031
PlannedBe the institution American and Korean leaders turn to first — with the endowment to keep it that way.
We will publish an annual scorecard against these goals.
The Platform Today
Nearly seven decades of convening give this plan a running start.
1957
Founded to serve the U.S.–Korea relationship
100+
Programs convened each year
50
States reached through education and digital programs
1M+
Annual views across our digital library
Our advantage is relationships — in New York, Washington, Seoul, and Korean America — and the trust that comes with them.
Partner With Us
This plan works only if the people who care about the relationship carry it with us.
Become a member or corporate partner and help sustain the work year over year.
Host, co-sponsor, or bring your network into a program with us.
Fund a priority you believe in — leadership, knowledge, national reach, or education.
Connecting leaders. Deepening partnerships. Shaping our shared future.
The Korea Society · Established 1957 · New York City